@MKBHD Partnership

Visible’s wireless plans stand apart when consumers actually dig into the details — low cost, unlimited data, and Verizon’s 5G network. The challenge was that very few people take the time to educate themselves on wireless options, making it hard to break through with Visible’s advantages.

Consumers are more likely to trust experts and creators they already follow than brand-led messaging. By tapping into a credible voice within tech, Visible could transform a dry, comparison-heavy message into engaging content people would actually want to watch.

We partnered with Marques Brownlee (MKBHD), one of the most respected creators in the tech world, to develop a brand education content series. His blend of authority and clarity allowed Visible to deliver its value prop in a way that felt native and compelling, not like an ad.

• 7.2M+ video views of at least 15 seconds

• 1.3M+ engagements with the content

• Strong audience feedback praising the clarity and entertainment value

• Elevated Visible’s credibility by aligning with the most trusted voice in tech